Business Prep - 101

The Guide to Limitless Entrepreneurial Potential

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Welcome to Business Prep 101

There’s a tragic reality in the business world. What makes men and women who bring the most value great likely hasn’t prepared them for being a business person. This course is designed to allow the people who deserve to succeed in business the freedom to do so.

Is this for me?

Whether you’re planning to open a new business or you’ve got years in business under your belt, this course provides a value-creating structure to both lay key foundations to scale a successful organization and patch faulty elements of an existing organization. If you want to have more success and more freedom, Business Prep 101 is your key to building a dynamic team and a thriving company.


Business Prep is an organized framework of the concepts that have propelled DEUCE (and numerous other case studies found in the course) to a position as a developmentally oriented powerhouse. Business Prep stands squarely in the middle of high level academic understandings of business and the two-feet-on-the-ground reality of life as an entrepreneur. With roots that stem from the University of San Diego Business School and Leadership studies school, subject matter experts at the Harvard Business Review, and the real world experience of the entrepreneurial creations of Logan Gelbrich.

What is it?

The course contains twelve sections plus and introductory section. Participants will have access to each “week” of material at once and students can access the material at any pace they choose. Each section comes with corresponding:

  • Video lecture
  • Reading assignment
  • Case study
  • Practical assignment

“Give me some details.”

Where it seems like there are some magical elements of business and teams that find success, these principles are purpose driven efforts. This course will touch on the basic financials and structures of a business plan you can use to how to developing effective branding and build a team. Concepts like building culture and how to promote team members will no longer feel unclear. Each section’s assignment means this course isn’t hypothetical. You will have no choice but to challenge the status quo and make adaptive change with this frame breaking material. In order to solidify these concepts each section features a case study to reinforce your understand of how these principles are being demonstrated across all industries.

The world needs a new breed of business practices. This course will set the stage for your to grow both your bottom line and the developmental capacity of the people you work with.

Your Instructor

Logan Gelbrich
Logan Gelbrich

Logan Gelbrich (CCFT) is the owner of DEUCE Gym's, a brand of community-based performance gyms. He's a four-year alum of the nationally acclaimed University of San Diego baseball program, as well as an ex-pro with the San Diego Padres as a catcher. In addition, he currently travels the world teaching about adaptive leadership, developmental organizations, and he is the author of the best-selling book, Going Right: A Logical Justification for Pursuing Your Dreams. He currently resides in Venice Beach, Calif.

Course Curriculum

Frequently Asked Questions

When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.

Get started now!