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Business Prep - 101
Introduction
Reading Material - Business Plan
Handout - Business Plan
Handout - Business Financials
Introduction Week - Lecture (10:44)
Week 1 - Unique Differentiator
Week 1 - Lecture (9:23)
Week 1 - Reading Material
Week 1 - Case Study - Nordstroms
Week 1 - Assignment
Week 2 - Company Values
Week 2 - Company Values - Lecture (11:58)
Week 2 - Company Values - Reading Material
Week 2 - Company Values - Case Study
Week 2 - Company Values - Assignment
Week 3 - Branding
Week 3 - Branding - Lecture (9:36)
Week 3 - Branding - Reading Material
Week 3 - Branding - Case Study
Week 3 - Branding - Assignment
Week 4 – Process
Week 4 - Process - Lecture (5:37)
Week 4 – Process - Reading Material
Week 4 - Process - Case Study
Week 4 - Process - Assignment
Week 5 - Team
Week 5 - Team - Lecture (19:31)
Week 5 - Team - Reading Material
Week 5 - Team - Case Study
Week 5 - Team - Assignment
Week 6 - Pricing
Week 6 - Pricing - Lecture (10:47)
Week 6 - Pricing - Reading Material
Week 6 - Pricing - Case Study
Week 6 - Pricing - Assignment
Week 7 - Marketing
Week 7 - Marketing - Lecture (9:30)
Week 7 - Marketing - Reading Material
Week 7 - Marketing - Case Study
Week 7 - Marketing - Assignment
Week 8 - Effective Communication
Week 8 - Effective Communication - Lecture (13:34)
Week 8 - Effective Communication - Reading Material
Week 8 - Effective Communication - Case Study
Week 8 - Effective Communication - Assignment
Week 9 - Culture
Week 9 - Culture - Lecture (9:59)
Week 9 - Culture - Reading Material
Week 9 - Culture - Case Study
Week 9 - Culture - Assignment
Week 10 - Development
Week 10 - Development - Lecture (11:32)
Week 10 - Development - Reading Material
Week 10 - Development - Case Study
Week 10 - Development - Assignment
Week 11 - Promotions & Layoffs
Week 11 - Promotions & Layoffs - Lecture (11:45)
Week 11 - Promotions & Layoffs - Reading Material
Week 11 - Promotions & Layoffs - Case Study
Week 11 - Promotions & Layoffs - Assignment
Week 12 - Multiple Revenue Streams
Week 12 - Multiple Revenue Streams - Lecture (8:18)
Week 12 - Multiple Revenue Streams - Reading Material
Week 12 - Multiple Revenue Streams - Case Study
Week 12 - Multiple Revenue Streams - Assignment
Week 8 - Effective Communication - Lecture
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